Archive Record

  • Email This Page
  • Send Feedback
Title Ad, Hostess Cup Cakes: Hostess Cream Filled Cup Cakes. By Continental Baking Co.; in Life, June 11, 1956.
Object Name Ad, Magazine
Catalog Number 2010.007.0298
Collection Hoboken Manufactured Products Collection
Credit Museum Collections. Gift of a friend of the Museum.
Scope & Content Hostess Cup Cakes ad: Hostess Cream Filled Cup Cakes. Full-page color magazine advertisement by Continental Baking Co., Inc. as published in Life, June 11, 1956, page [136]. Clipped leaf, 9-3/4" wide x 14" high. See notes for text.

Hoboken at that time had a Wonder Bread bakery (a Continental Baking brand) and another site devoted to production of their dessert products where they made them for the region. Those products included Hostess Twinkies and Hostess Sno-Balls (shown in pink and white); packaging is seen along with a cross-section of each showing the filling. They were priced the same as the Cup Cakes, ten cents for a package of two.

The ad is a typical example of advertising by a national corporation for a product made locally.
Notes For Parties... Lunch Boxes... After School... Watching TV
SERVE AMERICA'S FAVORITE I0 cent DESSERT
HOSTESS creamed filled CUP CAKES
With The Famous Hostess Secret-Blend Flavor of Chocolate From The
African Gold Coast And The Blue-Green Jungles of Brazil

Supply 54% Quick Energy-46% Reserve Energy ... Continuous Energy For 4 Hours
Fresh Wrapped In Cellophane... Keep A Good Supply On Hand

At the grocery store ... do as millions of wise women do: pick up extra packages of Hostess Creamed-Filled Cup Cakes.
These nourishing, superbly delicious Hostess Cup Cakes have become America's best 10 cent sellers because such a happy solution for party desserts . . . coffee gatherings . . . TV viewing ... lunch boxes ... and after school for children.
Hostess Cup Cakes are made of the softest cake flour . .. rich Devil's Food cake with the famous Hostess secret-blend flavor of chocolate from the African Gold Coast and the blue-green jungles of Brazil.
And ... with a most delightful surprise inside
... a creamed-filling that's light as a cloud and supremely satisfying!

Energy For Work And Play! Hostess Cup Cakes supply 54% quick energy ... 46% reserve energy for work and play. Actually...continuous energy for 4 hours! Which is of value... particularly for children. For example: per pound of body weight a ten-year-old child needs about 45% more energy than a twenty-five-year old.
Many busy mothers find a Hostess Clip Cake in mid-morning or afternoon together with a glass of milk or cup of coffee not only makes a pleasant "break," but "perks" you up again.
Fresh In Cellophane! Hostess Cup Cakes are packed two in a package-fresh wrapped in cellophane. You'll find Hostess Cup Cakes on display at grocers everywhere.
Get Hostess Cup Cakes ... buy several packages . . . only 10 cents for each package of 2 generous sized cakes. Do this today - you'll be glad you did.

Everybody loves HOSTESS TWINKIES and SNO-BALLS, TOO
HOSTESS TWINKIES . . . like something made in a heavenly oven ... golden sponge cake . . . with a creamed- filling inside that melts in your mouth! And so good: whole eggs, pure sugar, shortening and non-fat milk solids go into Twinkies. 2 for l0 cents fresh at your grocer's today!
HOSTESS SNO-BALLS ... rich Devil's Food cake ... with a whipped-lighter-than-a-cloud creamed-filling in the center ... all surrounded by a layer of marshmallow and, on top, lots of tender, shredded cocoanut! No wonder everybody loves Hostess Sno-Balls. 2 for 10 cents fresh wrapped in cellophane! Stock your refrigerator with these today!

Baked by the Bakers of Wonder Bread-Continental Baking Company, Inc.
Date 1956
Year Range from 1956.0
Year Range to 1956.0
Search Terms Continental Baking Company
Wonder Bread Bakery
Wonder Bread
Caption Hostess Cup Cakes, Life, June 11, 1956
Imagefile 076\20100070298.TIF
Classification Manufacturing
Business & Commerce
Advertising
Food
Bakery