Archive Record

  • Email This Page
  • Send Feedback
Title Ad, Baker's Coconut: Leading cookery editors suggest new things... By Franklin Baker Co., Hoboken, N.J.; in LHJ, Oct. 1926.
Object Name Ad, Magazine
Catalog Number 2010.007.0404
Collection Hoboken Manufactured Products Collection
Credit Museum Collections. Gift of a friend of the Museum.
Scope & Content Baker's Coconut ad: Leading cookery editors suggest new things to do with this Moist Coconut in tins. Full-page color advertisement by Franklin Baker Co., Hoboken, N.J. as published in Ladies' Home Journal, October 1926, pg unknown. Clipped leaf, 10-3/4" x 14" high.

Promoted Baker's Coconut, Southern-Style, in cans, but it also promoted Baker's Old-Fashioned Shred Coconut; an open boxed package (Premium Shred) is shown. The ad has endorsement quotes from three women (Alice Blinn, Marie Sellers, Belle De Graf) along with five recipes by them.

No mail coupon, but text includes promotion for a trial (sample) half-size can and recipe book for ten cents. The book and can are stated as "Free" with the ten cents in stamps or coins for packing and mailing. Company street address is not given.

The company was at 15th and Bloomfield Streets.
Date 1926
Year Range from 1926
Year Range to 1926
Search Terms Baker's Coconut
Franklin Baker Company
Fifteenth St.
Bloomfield St.
Caption Baker's Coconut, Ladies' Home Journal, Oct. 1926
Imagefile 076\20100070404.TIF
Classification Advertising
Business & Commerce
Domestic Life