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Title Ad, Cocomalt: Three years or thirty .. you have to mother them all. By R.B. Davis Co, Hoboken; in LHJ, Aug. 1928.
Object Name Ad, Magazine
Catalog Number 2011.005.0169
Collection Hoboken Manufactured Products Collection
Credit Museum Collections. Gift of a friend of the Museum.
Scope & Content Cocomalt ad: Three years or thirty .. you have to mother them all. Full-page color magazine ad by R.B. Davis Co., Hoboken, N.J., as published in Ladies' Home Journal, August, 1928, page [143]. Clipped leaf, 10-3/4" x 14" high, folded.

An ad in a series with artistic graphics and a gentle selling style. Art depicts a family at the beach; mother, father and a boy holding a sailboat. (While the headline copy states "three years or thirty", the boy appears older than three years of age.)

Coupon to send for half-pound can.
Date 1928
Year Range from 1928
Year Range to 1928
Search Terms Davis Baking Powder Company
R.B. Davis Company
Cocomalt
Caption Cocomalt ad in Ladies' Home Journal, August, 1928
Imagefile 103\20110050169.TIF
Classification Advertising
Manufacturing
Food
Business & Commerce
Children