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Title Soup Lovers Guide to Lipton. Issued by Thomas J. Lipton, Inc, Hoboken, N.J. No date, ca. 1960-1964.
Object Name Booklet
Catalog Number 2006.012.0009
Collection Hoboken Commerce Collection
Credit Gift of Holly Metz.
Scope & Content Soup Lovers Guide to Lipton. Issued by Thomas J. Lipton, Inc, Hoboken, N.J. No date, ca. 1960-1964. Booklet, 2-15/16" wide x 4" high, 44 pp. plus covers.

Promotional recipe booklet for seven Lipton's Soup Mixes. The back cover notes the introduction of two new flavors - Chicken Rice and Mushroom. The package design seen was not used earlier than 1958 (see package design in 2006.012.0008) or later than 1964. (A 1964 magazine ad has been seen with a re-designed packaging.) The inside back cover mentions Wishbone salad dressing which Lipton bought in 1958 and introduced nationally in the early 1960's.
Date 1960-1964
Year Range from 1960
Year Range to 1964
Search Terms Lipton Tea
Caption front + back covers
Imagefile 043\20060120009.TIF
Classification Food
Advertising
Business & Commerce
Retail