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Title Newsletter: Maxwell Brewings. Operation Sail Edition. July 4th, 1976. (Maxwell House Coffee Division, Hoboken, 1976).
Object Name Newsletter
Catalog Number 2014.025.0421
Collection Mel Kiernan Collection
Scope & Content Maxwell Brewings. Operation Sail Edition. July 4th, 1976.
(Maxwell House Coffee Division, Hoboken, 1976).

House organ of the Maxwell House Coffee plant in Hoboken commemorating Operation Sail '76 activities in the Hudson River. OpSail celebrated the United States Bicentennial, the 200th anniversary of the Declaration of Independence, considered as the founding of America.

Printed pamphlet, 8-1/2" x 11" high, [8] pp. Photo illustrated. Issue date not stated, probably late July to September 1976. Two copies. PDF on file.

This factory was on the Hudson River between Tenth and Twelfth Streets. This General Foods Division set up riverside bleachers on their property for employees and families to view the parade of tall ships and other vessels (such as fireboats) along with amusements for children.

This special edition of the newsletter has only photographs (except for some congratulations on page [1]) of the festivities and 17 named ships in the naval parade. People are not identified.

Some excellent views of the factory buildings (but only a partial view of the "Good to the Last Drop" sign) and the site where people would not normally be assembled.
People Tower, William
Marchitto, Anthony
Schachter, Leon B.
Date 1976
Year Range from 1976
Year Range to 1976
Search Terms Maxwell House Coffee plant
General Foods Corporation
Bicentennial, U.S. (1976)
Caption pg [1]
Imagefile 268\20140250421.TIF
Classification Anniversaries
Buildings
Business & Commerce
Children
Exteriors
Factories
Festivals
Parades & Pageants
People
Recreation
Ships
Signs
Social & Personal Activity
Unions
Water