Object Record

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Title Matchbook cover: 4 Minute Crossings. Save Time for Fun! (Issued by the Port Authority, N.Y.) N.d., ca. 1937-1940.
Object Name Matchbook
Catalog Number 2011.049.0202
Collection Holland Tunnel Collection
Credit Museum Collections. Gift of a friend of the Museum.
Description Matchbook cover: 4 Minute Crossings. Save Time for Fun! No date, ca. 1937-1940. Printed cardstock, 1-1/2" wide x 4-9/16" long. Issued by the Port of New York Authority (stated here only as the Port Authority.)

The "4 Minute Crossing" slogan was used by the Port Authority for promoting several transportation facilities it built and/or operated as listed around the slogan: Lincoln Tunnel, Holland Tunnel, Geo. Washington Bridge, Goethals Bridge, Bayonne Bridge, Outerbridge Crossing.

Cover artwork is a deco-style cartoon of woman in bathing suit and sun hat with beach umbrellas and water.

Advertising inside:

Free Travel Aids and Sports Schedules
(in season)
N.Y. - N.J. Road Map
Golf & Swim
Baseball Schedule
Football Schedule
Hockey Schedule

Published by the
Port Authority
111 - 8th Ave., New York, N.Y.

Ask for free copies at P.A. bridge and tunnel toll booths, Macy's Sporting Goods, Alex Taylor & Company, or any United Cigar, Whelan Drug, or Davega Sports and Radio Store; also at hotels, tourist bureaus, and the larger gas stations in Metropolitan New York.

60074
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Date 1937-1940
Year Range from 1937.0
Year Range to 1940.0
Search Terms Holland Tunnel
Port Authority of New York and New Jersey
Caption outside
Imagefile 106\20110490202.TIF
Classification Tunnels
Advertising